AUTHOR Nadhira Pratiwi DestyanaGancar Candra Premananto DESCRIPTION The popular use of influencer marketing makes social media influencers and their effectiveness when endorsing products important for marketers to consider. Moreover, in some countries recent policy regulations require social media influencers to disclose sponsored content when using a form of native advertising. This study examines the influence of influencer type (micro- vs. macro-influencer) and disclosure of sponsorship (disclosure vs. non-disclosure) on their sponsored posts on Instagram social media on product attractiveness and purchase intention using MANOVA test. This study used a 2×2 factorial design on 120 female Millennial Generation participants. In this study, based on the interaction effect test, micro-influencers who disclose sponsored posts with disclosure generate higher purchase intention than other influencer types and disclosure of sponsorship. Based on the main effect test, disclosure of sponsorship by influencers resulted in higher product attractiveness and purchase intention than non-disclosure, while the influencer type that resulted in higher purchase intention was micro-influencers. See Journal PUBLISHED 2021-12-31

AUTHOR Dakikotis SururiyahGancar Candra Premananto DESCRIPTION This article aims to describe efforts to increase the effectiveness of the use of the Learning Management System (LMS) in improving learning outcomes and improving the quality of Human Resources (HR). The writing of this article uses the literature study method, namely reviewing and researching various literatures related to the topic of the problem being studied. The required data was collected through a contextual study which was then analyzed for its contents. The use of LMS in learning makes it easier for education and training management institutions to improve the learning process, learning can be accessed from various places and unlimited times, and learning can be carried out more simply. The use of LMS also makes learning more flexible in terms of study time and makes students more independent. Instructors can also monitor student activities through the LMS in detail. See Journal PUBLISHED August 2022

AUTHOR Juliana Mohd Abdul KadirNor Balkish ZakariaNoreen Noor Abd AzizGancar Candra Premananto DESCRIPTION The government has taken drastic measures to control the spread of virus transmission during the Covid-19 disaster. In a Movement Control Order, the public was advised to stay at home and practice social imprisonment of infected persons for risk management purposes. The government has spreadpublic awareness and encouraged the public to stay safe and healthy from infectious viruses using media channels. The mass media plays a significant role in providing information and understanding about the disease and helps protect the elderly and those with basic health problems from being infected. This research examined: (1) the role of media transparency on public awareness and knowledge of the infected virus, which in turn influences their attitudes; (2) to determine the influence of media transparency on the attitudes of the people. A survey method was applied to 338 respondents consisting of young people living in Johor. Data were analysed using SmartPLS, and the findings indicated that the role of media transparency has a significant impact on the attitudes of this generation Z. In addition, it was also found that awareness and knowledge mediated the role of media and their attitudes. These findings can guide policymakers to promote greater awareness to reduce and manage possible risks during disasters. Moreover, the media plays an important role not only in channeling news but can influence human awareness, knowledge, and attitudes. See Journal PUBLISHED 2022-04

AUTHOR Mohammad Jamil RizwanGancar Candra PremanantoShah FaisalNauroz Khan DESCRIPTION Introduction/Main Objectives: Leadership within an organization implies that has positive outcomes on work engagement, optimism, trust, commitment, satisfaction, creativity, and innovation. Every person can move the soul of leadership on themselves self which is called self-leadership. Background Problems: Self-leadership is defined as the process of determining oneself to establish the self-direction and self-motivation to perform. Additionally, self-leadership is designed to influence the positive outcomes of individuals. Novelty: The main focus of this paper is to access self-leadership and its possible impacts on workers or health professions in healthcare facilities. Workers in hospital and other healthcare organizations may show different behavior which can affect their performance. Research Methods: The current study is a descriptive qualitative study that explores the prior studies associated with self-leadership, human behavior, human resources, and performance. At first, relevant studies were collected related to self-leadership and the possible impacts of self-leadership. After that, the authors sum up the relevant studies and discuss the theory of self-leadership and how it can be used in a healthcare organization and hospital. The next step is revealing the author’s views regarding the consequences of self-leadership in hospital and healthcare organizations. Finding/Results: As a result, self-leadership is an essential competency for appropriate behavior and improving individual performance. See Journal PUBLISHED 2023-3

AUTHOR Gancar Candra PremanantoCalvin Mercy Ebenhaezer Watulingas DESCRIPTION The seven principles of SROI are involving stakeholders, understanding change, assessing priorities, onlyproviding important input, not exaggerating claims, being transparent and always double-checking. SROIhas a lot to do with stakeholders or stakeholders. The research conducted is a quantitative research orcausal research, namely research that aims to test hypotheses about the effect of one or several independentvariables on the dependent variable. Based on the calculation of the ratio, it can be concluded that everyRp. 1 invested in Together Grow Stronger activities will generate social reciprocity of Rp. 23.60. This ratiois quite high and promises high returns. Four main elements are needed to measure SROI, namely input,output, results and impact. The seven principles of SROI are involving stakeholders, understanding change,assessing priorities, only providing important input, not exaggerating claims, being transparent and alwaysdouble-checking. See Journal PUBLISHED 2023-05

AUTHOR R.A Adenia Kumala AdzaniGancar Candra Premananto DESCRIPTION This study examines the role of advertising creativity, credibility, lack of irritation,informativeness, and entertainment on consumer attitude toward the brand on Gojek X ArielNOAH #CepetanGoSendInstant on YouTube. This research was conducted using a quantitativeapproach with a survey method. The data was obtained through an online survey using GoogleForms to 256 respondents who are YouTube social media users in Indonesia with a minimumage of 18 years and have seen the Gojek advertisement “#CepetanGoSendInstant by ArielNOAH x GoSend” on YouTube. This research uses Structural Equation Model (SEM) analysistechnique with Partial Least Square (PLS) approach. Measured variables are advertisingcreativity (24 indicators), credibility (3 indicators), lack of irritation (3 indicators),informativeness (2 indicators), entertainment (3 indicators), attitude toward theadvertisement (3 indicators), and attitude toward the brand (3 indicators). The results showedthat advertising creativity and entertainment had a significant effect on attitude toward theadvertisement, while credibility, lack of irritation, and informativeness had no significanteffect on attitude toward the advertisement. The results of the study also found that theattitude toward the advertisement had a significant effect on the attitude toward the brand. See Journal PUBLISHED 2023

AUTHOR Rachmad Pujo SaktiGancar Candra Premananto DESCRIPTION This research examined the effect of attitudes towards watching MPL ID tournaments incinemas, subjective norms, perceived behavioral control, involvement, and E-WOM onintentions to watch MPL ID tournaments in cinemas. This research used a quantitativeapproach using multiple linear regression analysis testing techniques. The research data wereobtained from questionnaires distributed online via Google Forms to respondents withpredetermined criteria. These criteria include being at least 18 years old, being a gamer, andhaving never watched an MPL ID tournament in a cinema. The total number of respondentsobtained was 136 respondents. This study uses a 5-point Likert scale. The study results showthat attitudes toward watching MPL ID tournaments in cinemas, subjective norms,involvement, and E-WOM affect intentions to watch MPL ID tournaments in cinemas.However, perceived behavioral control does not positively affect the intention to watch theMPL ID tournament in cinemas. See Journal PUBLISHED 2023

AUTHOR Rakotoarisoa Maminirina FenitraNisful Laila Gancar Candra PremanantoAnsar AbbasRakotoarisoa Maminiaina Heritiana Sedera DESCRIPTION The increasing concern for environmental issues and degradation has gained much attention over the past few decades. Tourist destinations and natural areas are vulnerable to human-caused environmental problems such as littering. This study examines the factors that determine and shape environmentally responsible intended behavior, specifically preventing littering of natural park visitors. The present study integrated the Theory of Planned Behavior and the Norm Activation Model. The hypothesis was tested using a survey of 328 individuals who visited Mount Merapi National Park, Indonesia. The structural equation modeling result showed that attitude and perceived behavior control are positively linked to intended behavior. Despite the research’s findings, an individual’s commitment to environmentally friendly behavior would not be driven by personal subjective norms. By accepting responsibility, one develops personal norms that urge one to be more aware of the consequences of one’s actions. Personal norms also significantly impact perceptions of behavioral control, attitude, and subjective norms. The result adds to the body of literature regarding visitors to national parks. Furthermore, this study outlines the power of personal norms on the constructs of the Theory of Planned Behavior (perceived behavioral control, attitude, and subjective norm). There is a discussion of the study’s potential real-world applications and its directions for further research. See Journal PUBLISHED 2023-3-1

AUTHOR Dian Felani KesaGancar Candra Premananto DESCRIPTION This research was conducted with the aim of knowing the impact of Creating Shared Value (CSV) activities carried out by the regular MM UNAIR 58 class on the community in Surabaya and encouraging the acceleration of Indonesia’s agricultural development in the Digital Age. The approach used in this research is Social Return on Investment (SROI). The data used is data that has a clear quantitative value and can be measured in financial terms such as rupiah, while other data is in the form of assumptions that are monetized using standard document references, research outputs, community consensus and so on. The results of this study show that the ratio generated from CSV activities is high and has a major impact on world investment. See Journal PUBLISHED 2023-11-7

AUTHOR Lia Puspita SariGancar Candra Premananto DESCRIPTION Children with disabilities often face challenges in gaining equal access and opportunities in economic empowerment, thus affecting their potential development and contribution in society. However, if given equal opportunity and access, children with disabilities have the same potential to develop and contribute to society. Creating Shared Value for the economic empowerment of children with disabilities, which is in line with the SDGs by contributing to the achievement of SDG number 4, Quality Education, by providing inclusive education and training opportunities for children with disabilities, and SDG number 10, Reduction of Inequality, through the social and economic inclusion of children with disabilities in society. Thus the CSV strategy is a progressive step in supporting the 2030 Agencies for Sustainable Development. The research method used is quantitative causality by identifying stakeholders, social impact indicators, data collection, moterization value and then calculating the SROI value. The results obtained a ratio of 7.17 which means that every Rp. 1 invested in the Daya Sinergi Airlangga program, will generate a social return of Rp. 7.17 rupiah. This SROI value is quite high and produces a fairly high return. See Journal PUBLISHED 2023-11-24